Media Analytics & Performance Specialist
Millicom
Panamá, Panama
hace 2 días

Te gustaría ayudarnos a seguir cumpliendo nuestro propósito de conectar a más personas, mejorar sus vidas y desarrollar nuestras comunidades? Entonces Tigo es para ti.

Creemos en la innovación, somos agentes de cambio, nos adaptamos y movemos a nuestra clientela al centro de todo lo que hacemos.

Crece y desarróllate con nuestro gran equipo de trabajo, donde juntos transformaremos vidas y comunidades, además tendrás la oportunidad de participar en proyectos desafiantes y podrás aportar tus valiosas ideas.

Esta es tu oportunidad, ven, píntate de azul y acompáñanos en esta aventura llamada Sangre Tigo.

Postúlate ahora!

Media Analytics & Performance Specialist - TIGO Money

Main interfaces

CMO, CPO, CTOs / Digital / IT, In-country Head of Mobile Financial Services, Head of Customer Engagement, Head of Revenue Managemen, Head of Customer Intelligence & Head of Marketing Performance.

Key responsibilities

  • Relevant depth of experience in at least one of the following areas : Digital performance data analytics, customer journey measurements and tools, digital planning and modeling, attribution development, business case studies
  • Leads performance initiatives and contributes to closing engagement by identifying potential opportunities in the media performance.
  • Develop frameworks, approaches, solutions and recommendations that effectively and efficiently address the most impactful opportunities and challenges.
  • Build solutions and actionable insights that will help internal groups to grow their portfolios and customer engagement in their core business
  • Partner with peers in other functional areas (product, sales, risk, innovation, countries) and across global regional teams to execute projects in ways that leverage the breadth and depth of Tigo Money resources
  • Produce insights, analyses and recommendations to improve campaigns performance, boost growth, drive understanding of client issues and provide strategic guidance for client priorities across the verticals and segments
  • Ability to effectively manipulate and analyze large data sets (First, Second and Third party data) to determine meanings insights and recommendations for clients using MarkTech to implement Analytical Tools
  • Experience managing a team of experts in digital analytical tools, and understanding of the potential and limitations of each area of analysis including Web analytics, Visualization tools, Database clients, statistical tools, etc
  • Ability and experience using display / dashboarding tools to easily provide access to Key stakeholders to data & information
  • Desired skills

  • Skilled at developing and managing direct reports with effective team building skills and conflict resolution management
  • Excellent communication and presentation skills with the ability to communicate effectively across various departments
  • Highly organized with the ability to multi-task and manage competing priorities and report directly to the executive teams & Regional ecosystems
  • Strong analytical and data driven decision-making skills, highly data-driven and metrics focused leader with a history of implementing best in class marketing processes and systems to enable effective high growth
  • Proficient in setting sales targets and forecasts
  • A passion for building memorable brands and driving aggressive growth strategies
  • Attention to detail and data driven with strong intuition for the customer’s perspective
  • Proven ability to recruit, retain, and motivate high performing and distributed marketing teams
  • Desired professional experience

  • Minimum 5 years’ experience in marketing, communications, or related field. Minimum 5 years of experience in marketing leadership roles, including experience in brand management, digital performance, creative content, and overall marketing planning
  • Proved experience as marketing or brand in a regional / LATAM environment
  • Proven experience and expertise in acquisition, growth and digital performance
  • Adept at working in a data driven, fast moving environments with a bias for action
  • Proven success in developing and scaling a consumer brand
  • English - Intermediate
  • High energy and action-oriented
  • A history of leading teams to successful outcomes
  • An aggressive self-starter but still a humble team player with a collaborative style
  • Desired Education profile (not most critical angle)

  • Marketing or business administration, digital and engineer Masters Degree marketing or MBA
  • Somos una compañía multinacional líder de servicios móviles, internet y televisión por cable que está presente en Latinoamérica y somos la empresa líder de las telecomunicaciones en Panamá.

    A nivel latinoamericano Tigo ha sido reconocido durante varios años en el ranking de Great Place to Work como una excelente empresa para trabajar.

    Nuestra gente es nuestro activo más preciado. Tigo Panamá emplea más de 2,500 personas a nivel nacional de manera directa y ofrece oportunidades de crecimiento interno a su personal.

    Tenemos un firme propósito que nos mueve y nos une a todos los que trabajamos en la compañía : Construir la mayor autopista digital para conectar a los panameños desarrollando las comunidades que atendemos y mejorando su calidad de vida .

    Por nuestras venas corre Sangre Tigo, estamos orgullosos de nuestra compañía y su historia, somos innovadores, somos apasionados, vivimos para mejorar nuestras comunidades y nuestros clientes son el centro de todo lo que hacemos.

    Te invitamos a formar parte de nuestra familia Tigo!

    Millicom Tigo is proud to be an Equal Employment Opportunity employer committed to a diverse workforce and nondiscrimination policy in all aspects of employment.

    We provide equal opportunity and access for all persons, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, status as a disabled veteran or other protected veteran, or any other protected characteristic, in all phases of the employment process and in compliance with applicable federal, state, and local laws and regulations.

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