Lead trade and shopper expertise to develop field marketing activations following guidelines and objectives by brand, channel, and customers
Drive value through FSM selling tool and ensures sustainability through adherence to program steps and routines
Analyze FSM data against Picture of Success and execution standards, and develop monthly reports with actionable findings and recommendations for internal and external stakeholders
Track and inform performance of our promotional activities aligned with KPIs established through BAE analysis
Communicate category growth drivers and selling stories that add value to customers and Molson Coors
Use conceptual and innovative thinking to identify solutions
Build relationships within customers’ organization and utilize to build strong collaborative lans
The Qualifications :
You have a Bachelors degree in Business Administration, Marketing, Finance, or a related field
You have 5+ years of related experience; experience in Marketing and / or Sales preferred
You demonstrate a brand-centric understanding of insights, classes of trade, and understanding of the effectiveness of previous brand activations
You consistently demonstrate and understanding of execution guidelines and the ability to make connection between brilliant outlet execution and topline growth
You can work as a member of a collaborative team
You are a skilled communicator who influences and negotiates with great latitude of outcomes
You are a strong multitasker
Work Perks that You Need to Know About :
As the world’s family brewer, we have the scale to make big things happen and still get to know colleagues on a first name basis across the globe
We play our part to make a difference from charitable donations to hitting the streets together to build parks giving back to the community is part of our culture and who we are.
Flexible work programs that support work life balance all year
Participation in our Total Rewards program
Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences
At Molson Coors we seek diversity. Differing perspectives lead to challenging the expected, which keeps new ideas bubbling up.
We’re an equal opportunity employer and invite applications from candidates from all backgrounds, race, color, religion, sex, sexual orientation, national origin, gender identity, age, disability, veteran status or any other characteristic.
We take pride in celebrating our unique brew.