Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.
Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?
Binance is looking for a Marketing Manager to inspire growth, excitement and education about Binance and our products and the cryptocurrency industry.
With over 10 million users worldwide, we are looking to expand our reach even further.This role will work remotely as part of a small team with the responsibility of expanding our brand awareness, planning and executing creative marketing campaigns, both online and offline.
It requires working both highly autonomously and as part of the global distributed marketing team.
Build and grow a robust paid media experimentation approach across creative, app store optimization and landing page optimization to help grow ROI
Manage and grow strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountability
Manage new media partnerships end-to-end to drive measurable growth
Work on integrated campaign, starting with strategy, brief and working on executing and measuring performance
Ideate, test, iterate, and optimize growth via paid acquisition, retargeting, and product optimizations across web and native-app growth channels
Constantly work on new channels, creatives and other ideas for experimentation, optimization and acquisition growth
Help shape the Binance brand
Report on the effectiveness of campaigns
Reach ambitious growth KPIs
Minimum 4 years of relevant acquisition marketing experience, preferably growing a significant mobile customer base leveraging experimentation
Execution oriented mindset - with the humility, drive, and scrappiness to get it done
Must have a strong interest and knowledge in the crypto / blockchain / technology space
Must be able to work independently
University degree relating to Marketing is a plus
Must speak local language and have a strong grasp of English
Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry
Fast moving, challenging and unique business problems
International work environment and flat organisation
Great career development opportunities in a growing company
Possibility for relocation and international transfers mid-career
Flexible working hours, Casual work attire