Ensure the perfect execution of each account strategy to achieve sellout growth and consumer experience through efficient BR team and POS management, while providing information to the KAM / AM for optimal account management.
Main Functions & Responsibilities :
BR s / BC’s
Define monthly sell-out targets (in units) per BR & follow-up
Define min / max, ensure sufficient stock level at all times and Alert KAM
Collect monthly sell-out feedback for BR-doors
New BR / BC’s Recruitment & Welcoming, Onboarding, Pre- Training
Shift review & monitor BR invoices, sickness, holidays
Define personal performance objectives & appraisal meetings (in cooperation with Retailer)
Tracking of competition BR (headcount per shop, languages,..)
Enforce team building / team belonging / BR motivation
Ensure transmitting business strategies to BR teams
Check BR grooming
Training and Motivation of permanent BR / BCs
1 : 1 Coaching to improve their skills
Training & motivation of temporary BC’s (prior to animations) and animation-kick-off
Provision of training tools with HQ
Report any POS / Airport
Conduct regular store visits (agenda, visit requests, preparation, reporting & follow-up)
POS material, showcard, decoration, visual exchange, GWP
Take regular pictures
Tracking of competition, prices, permanent spaces
Furniture status & maintenance reports
Implement, but adapt in-store merchandising guidelines (reflecting Sell-Out needs)
Ensure clean and tidy shelves always and organize reparation locally
Check 2nd placements special discount / seasonal / TR Sets positions
Animation request according to deadlines
Implementation of promotion procedures
Execution & follow-up
Communication of targets / assortments, gift-mechanism to the BR
Feedback report (pictures & qualitative input)
Contacting hostess agencies for extra staff & monitor BC budget
Organization of incentive activities
Execution of sales support activities & follow up (recruitment, etc.)
Monthly Competition report tracking
Launches / Assortment
Ensure assortment is matching the door needs
Discontinued or old products are phased-out (not available anymore)
Regular exchange and update with KAM & MKTG teams on business happenings / feedback
Correct price implementation
Communication of marketing plan / guidelines / product availabilities to BR
Requirements : Experience :
The candidate has an ideal experience of 1-2 years’ experience in functions or related activities, such as sales, marketing, retail, etc.
where the main objective has been to increase sales, brand and / or consumer experience.
Previous experience in Luxury is a plus.
Degree in Business Administration, Marketing, Communication, or similar discipline.
Excellent command of Spanish and English, both verbally and in written.
Excellent Communication and Interpersonal Relations skills.
High Organization, Time Management and Priority Setting Skills.
Analytical skills to assess situations, identify opportunities and propose solutions.
Creative, resourceful and goal oriented.
Ability to manage a team by setting SMART objectives, provide feedback and coach individuals for development.
Multicultural sensitivity / awareness to maintain positive relations with team members from diverse cultural backgrounds.
Able to travel extensively (50% of the time) in America and occasionally worldwide.
Puig 2018. This information is privileged, confidential and contains private information. Any reading, retention, distribution or copying of this communication by any person other tan its intended recipient is prohibited.
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