Data Analyst
MSD
Panama
hace 9 horas

JOB DESCRIPTION Job Requirements

Our Digital team is innovating how we understand our patients and their needs. Working cross functionally we are inventing new ways of communicating, measuring and interacting with our customers and patients through digital channels and technologies.

Data Analyst will responsible for supporting brand teams in the implementation of digital measurement strategies, producing meaningful marketing KPIs and performance reports with actionable insights.

  • Support / Lead our company's web portal / mobile applications
  • Continuously assess efficiency and effectiveness of digital executions
  • Lead / support process optimization efforts related to digital channel promotion capabilities (i.e. web, email, video &webcasts, banners, etc.
  • including technology changes

  • Responsible for the concept / design, approval, execution, maintenance and the performance tracking & measurement of omnichannel customer campaigns and customer journeys.
  • Collaborate with digital publishers / IT Hub to automate data capture methodologies
  • Plays the role of a consultant to internal stakeholders and works closely with marketing & sales, medical, market access, IT and other functions
  • Gives proactively inputs to the local & regional teams on customer & market needs
  • Secure compliance requirements with highest standards of ethics and integrity
  • Work Experience

  • Bachelor's degree
  • Excellent command of English, both written and spoken
  • Preferably experienced on data analytics, web analytics or information technologies
  • Preferably experienced on Sales Force Marketing Cloud & Veeva CRM
  • SQL and software knowledge is a plus
  • Strong analytical skills, identifies opportunities and capitalizes on them through rapid disciplined decision making
  • Collaborative, committed, result-oriented and business minded personality
  • Strong interpersonal and communication skills
  • High proficiency in MS Office (i.e. Excel, Word and PowerPoint) data analysis tools
  • Our Human Health Division maintains a patient first, profits later ideology. The organization is comprised of sales, marketing, market access, digital analytics and commercial professionals who are passionate about their role in bringing our medicines to our customers worldwide.

    Who we are

    Merck & Co., Inc., Kenilworth, New Jersey, USA is known as Merck in the United States, Canada & Puerto Rico. We are known as MSD in Europe, Middle East, Africa, Latin America & Asia Pacific.

    We are a global biopharmaceutical leader with a diverse portfolio of prescription medicines, oncology, vaccines and animal health products.

    We are driven by our purpose to develop and deliver innovative products that save and improve lives. With 69,000 employees operating in more than 140 countries, we offer state of the art laboratories, plants and offices that are designed to Inspire our employees as we learn, develop and grow in our careers.

    We are proud of our 125 years of service to humanity and continue to be one of the world’s biggest investors in Research & Development.

    What we look for

    In a world of rapid innovation, we seek brave Inventors who want to make an Impact in all aspects of our business, enabling breakthroughs that will affect generations to come.

    We encourage you to bring your disruptive thinking, collaborative spirit and diverse perspective to our organization. Together we will continue Inventing For Life, Impacting Lives while Inspiring Your Career Growth.

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